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World Racing – Consumer Guide

World Racing – Review

While 'branding' of commercial products in entertainment media has only recently reached a high point of saturation, videogames have been recognized as a viable source for advertising for quite some time. One only needs to check the library for the original Nintendo Entertainment System (NES) to see games like Yo Noid and the 7-Up Dot game to see examples of games that have centered themselves on a corporate identity.

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